Alfa Romeo announced that it will be changing its name and logo ahead of the 2022 FIA Formula One World Championship.
The team’s official entry name for this year will be Alfa Romeo F1 Team ORLEN, having previously been Alfa Romeo Racing ORLEN. The new brand identity is now official, and it will be seen in action for the first time at the first pre-season test in Barcelona later next month.
The Swiss-Italian outfit will have a new driver line-up for 2022 after letting go of Kimi Räikkönen and Antonio Giovinazzi. Meanwhile, Valtteri Bottas will join from Mercedes, as Guanyu Zhou makes his Formula One debut.
The new Alfa Romeo name is an identity that conveys a strong statement of commitment from the team’s title sponsors, Alfa Romeo and ORLEN, which continue to support the team as long as possible despite the shift in the sport’s regulations.
“The addition of “F1 Team” to the name is a particular badge of honour for Alfa Romeo F1 Team ORLEN,” the team statement read.
“It represents inclusion in one of the most exclusive clubs in the world, one of just ten outfits in the world entitled to use this prestigious moniker. It also reflects the strong racing DNA of both Sauber and Alfa Romeo, and the history these brands embody.”
“With this new team and logo, a new, exciting line-up and a new car ready to be unveiled, Alfa Romeo F1 Team ORLEN is ready for the new season.”
The new naming represents a new approach for the team just as the sport enters a new era with its new regulations, while maintaining the links to the past.
The revisions will also be reflected in the chassis name formally filed to the FIA, which will change from Alfa Romeo Racing to Alfa Romeo, indicating the team’s continued affiliation with one of the most historic manufacturers in the history of motorsport.